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Bitcoin's $93K Puzzle: Why MSCI News Won't Spark Rally

Bitcoin's $93K Puzzle: Why MSCI News Won't Spark Rally
Published January 7, 2026
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Bitcoin remains near $93,000 after MSCI announced it won't remove crypto treasury companies from indexes but added a rule eliminating automatic share purchases by index funds.

Bitcoin hovers near $93,000 despite MSCI announcing it won't remove crypto treasury companies from its indexes. The muted reaction reveals a critical shift in how institutional money flows into digital assets.

MSCI's decision arrived with an unexpected caveat that removes automatic buying pressure. When treasury companies issue new shares, index funds will no longer be required to purchase those additional shares for portfolio rebalancing.

The Hidden Impact Behind MSCI's Rule Change

According to MaxCrypto on X, the new policy fundamentally alters how companies like Strategy raise capital through share dilution. Previously, share issuance triggered mandatory purchases by index-tracking funds, creating consistent demand.

MSCI has announced not to remove Bitcoin and crypto treasury companies from its indexes. But they have added a new rule. When treasury companies issue new shares, MSCI will not add those extra shares to its indexes.

The elimination of forced buying removes a predictable capital inflow mechanism. Earlier, when Strategy and similar entities issued new shares, major index funds had to acquire portions of those offerings. That automatic demand has vanished.

Must read: Bitcoin's 2026 Mystery: Stuck Between Power and Panic

Bitcoin attempted to breach the $94,000-$95,000 resistance zone but failed to sustain momentum. TedPillows noted on X that BTC maintains support above $92,000, suggesting the MSCI announcement could still enable a zone reclaim.

$BTC tried to reclaim the $94,000-$95,000 level but failed. The good thing is that Bitcoin is still holding above the $92,000 level here.

Exchange Supply Hits Multi-Year Lows

While price action appears subdued, on-chain metrics paint a different picture. CryptosR_Us highlighted on X that exchange supply has plummeted to levels not seen since 2018, with only 13.7% of Bitcoin remaining on trading platforms.

#Bitcoin sitting around $93K while exchange supply just fell to one of the lowest levels since 2018 should not be ignored.

Binance holdings specifically dropped to approximately 3.2% of total supply. This multi-year drainage pattern indicates holders are removing coins from exchanges rather than preparing to sell. The absence of inflow spikes suggests no panic selling despite price consolidation.

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The supply tightness represents quiet strength. Corrections in previous cycles began when coins rushed onto exchanges. That behavior hasn't materialized, indicating holders remain patient near current price levels.

However, on-chain demand remains weak according to CryptoQuant. Even with price returning above $93,000, apparent on-chain activity needs stronger recovery to support a move toward $100,000.

Even with the price returning above $93k, apparent on-chain demand remains weak and needs a more intense recovery to support a return to $100k.

Mixed sentiment and low trading volume persist. Demand for on-chain movement hasn't shown solid improvement signs. The holiday period typically sees reduced trading activity, which may reverse as normal market operations resume.

Related: Bitcoin Breakout Looms: $80K Crash or $100K Moon?

The MSCI development creates a paradox. While the decision to maintain crypto companies in indexes appears bullish, the restriction on new share purchases removes a growth catalyst. Companies will find share dilution less attractive, potentially reducing capital available for Bitcoin purchases.

This structural change may explain why BTC hasn't surged despite what initially seemed like positive institutional news. The market absorbed the nuance: continued inclusion without automatic buying pressure offers stability without growth acceleration.

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Supply metrics remain bullish with exchange balances at multi-year lows. Price holding near $93,000 while supply drains suggests underlying strength. The challenge lies in catalyzing demand to match the tightening supply dynamics.


** Key Takeaways:**

  1. MSCI keeps crypto companies in indexes but removes automatic buying when new shares are issued
  2. Bitcoin exchange supply dropped to 13.7%, lowest since 2018, with no selling pressure evident
  3. On-chain demand needs stronger recovery to push BTC toward $100,000 despite supply tightening

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Key Topics

BitcoinMSCIBTC priceexchange supplycrypto treasury companieson-chain demandBitcoin supply
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Bitcoin $93K: Why MSCI News Failed to Spark Rally

Bitcoin holds $93K despite MSCI news as exchange supply hits 2018 lows. New index rules eliminate automatic buying—here's why markets stayed flat.